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So far Alex has created 9 blog entries.

The Ultimate, 38 Point Ecommerce SEO Checklist

By | 2017-08-07T10:42:43+00:00 March 7th, 2017|SEO|

If you have an ecommerce business, this post is for you. You probably already know of course that ecommerce businesses face their own unique set of challenges when it comes to marketing. There are so many ways that you can optimise your online shop to increase sales, and there also loads of other options for [...]

A Guide To Statistical Significance In Conversion Rate Optimization

By | 2017-03-23T10:14:34+00:00 December 28th, 2016|Tech Help|

Ok, just to warn you, today's post might get a touch technical. I am going to try to keep it as simple as possible, but this is an area that is important to CRO and split testing and if you want to understand the process in more detail you need to know what significance means. [...]

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How To Improve Your Rankings By Improving User Experience

By | 2017-08-07T10:04:04+00:00 October 3rd, 2016|UX|

You may or may not already realise this, but Google uses "user experience" in several ways to inform search results. It makes sense really, links and content are helpful, but the only way to be sure that content is good is to track how users respond to it. For this reason, it is important that [...]

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The Ultimate SEO Checklist:57 Tips To Make Your Internet Marketing More Effective

By | 2017-08-07T10:20:54+00:00 September 29th, 2016|SEO|

Warning: Today's post is a long one: I have decided to cover (almost) all of the SEO that I could think of. I'm sure I will have forgotten a few and my intention is to keep this post up to date as time goes by. So anyway, today's post is a very quick look at [...]

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Why Your Split Test Is Going To Take Forever & Produce Mediocre Results

By | 2017-08-07T10:08:27+00:00 August 9th, 2016|Tech Help|

Imagine for a moment that you are about to start using split testing on your website. You find a list of things that you want to test, maybe you have consulted a few blog posts like this one about obvious things to test with A/B testing software. You launch your experiment and you check every [...]

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The Ultimate Guide To SEO For E-Commerce Businesses – Part 3 of 3

By | 2017-08-07T10:55:46+00:00 May 29th, 2016|SEO|

Today we have part 3 of our e-commerce SEO series. If you haven't seen part 1 and 2 yet then please check them out (part 1 is here, and part 2 is here. If you have already seen them, let's get on with the last part shall we? Content Marketing Content marketing is an idea [...]

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The Ultimate Guide To SEO For E-Commerce Businesses – Part 2 of 3

By | 2017-08-07T10:34:58+00:00 May 26th, 2016|SEO|

Welcome to the second part of our guide to SEO for e-commerce. In case you missed it, part 1 is here. Anyway, we'll get stuck right in with some technical SEO bits shall we? Technical Stuff There are lots of more technical elements to SEO, particularly for e-commerce sites, so we may not manage to [...]

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Using Inspect Element To Create, Tweak & Debug Your HTML & CSS

By | 2017-03-22T16:46:10+00:00 May 9th, 2016|Tech Help|

As a web developer and SEO I spend a lot of time working with HTML and CSS, perhaps too much, since there is always something to be tweaked... And font-size adjusted, padding increased or color to be changed. When you write HTML you have an idea in your mind about how it should look, but [...]

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The Ultimate Guide To SEO For E-Commerce Businesses – Part 1 of 3

By | 2017-03-23T09:30:12+00:00 April 27th, 2016|SEO|

This post is going to be straight to the point, because we have a lot to cover. If you looking for an easy way to get more sales, this may not be for you. But if you want to build a long-term, profitable online retail business, there are few better ways than SEO. I would [...]

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