About Marty Day

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So far Marty Day has created 5 blog entries.

Google’s View Image Blunder — And How the Door has Opened for Bing

By | 2018-02-19T16:29:21+00:00 February 19th, 2018|Tech Help|

Google often makes changes to it’s search pages, sometimes they are relatively positive, but when they remove functionality it is bound to upset someone. Google last week decided to remove the option to View Image and Search By Image. These may not seem like large changes, and to be fair they are not huge changes [...]

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Future of “Diverse” Google Snippets For Search Marketing

By | 2018-02-05T17:06:54+00:00 February 9th, 2018|SEO|

Google has been providing “Snippets” for quite some time - providing additional, instant information that is easily digestible and perfect for voice search results. However, there have been any number of issues brought forth due to it. We have seen a number of complaints arise from the ‘service’ due to a large number of them [...]

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Google Bulletin – How Will This Affect Search Marketing?

By | 2018-02-06T11:43:18+00:00 February 7th, 2018|SEO|

However, this does open the door for real, hyper-local marketing in a way that is only currently possible through Twitter and Google My Business. The issue may arise that business are discouraged from writing too much about themselves (the old 80/20 rule) and as such we may end up with ‘Local Content Creators’ which are [...]

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How is eCommerce SEO Different from Regular SEO?

By | 2018-02-07T09:31:44+00:00 February 5th, 2018|SEO|

Search Engine Optimisation (SEO) has become more and more important in the modern eCommerce website. While Pay Per Click (PPC) advertising can increase a store’s traffic very quickly, SEO will ensure that your store receives traffic well into the future and without paying per customer. But it's important to understand that the SEO required for an [...]

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How Google’s Latest Update is Leading us to a Dystopian Future of Digital Marketing

By | 2017-08-11T14:13:19+00:00 August 11th, 2017|PPC, SEO|

  Google’s latest baby presents the ushering in of the nightmare-ish dystopian future that I’ve been dreading for a long time, at least that’s my perception... (Well, at least I’ve got that gag out of my system. Let’s move on, shall we?)   Google’s new Perspective API is, at it’s heart, a phenomenal piece of [...]

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