Future of “Diverse” Google Snippets For Search Marketing

By | 2018-02-05T17:06:54+00:00 February 9th, 2018|SEO|

Google has been providing “Snippets” for quite some time - providing additional, instant information that is easily digestible and perfect for voice search results. However, there have been any number of issues brought forth due to it. We have seen a number of complaints arise from the ‘service’ due to a large number of them [...]

Comments Off on Future of “Diverse” Google Snippets For Search Marketing

Google Bulletin – How Will This Affect Search Marketing?

By | 2018-02-06T11:43:18+00:00 February 7th, 2018|SEO|

However, this does open the door for real, hyper-local marketing in a way that is only currently possible through Twitter and Google My Business. The issue may arise that business are discouraged from writing too much about themselves (the old 80/20 rule) and as such we may end up with ‘Local Content Creators’ which are [...]

Comments Off on Google Bulletin – How Will This Affect Search Marketing?

How is eCommerce SEO Different from Regular SEO?

By | 2018-02-07T09:31:44+00:00 February 5th, 2018|SEO|

Search Engine Optimisation (SEO) has become more and more important in the modern eCommerce website. While Pay Per Click (PPC) advertising can increase a store’s traffic very quickly, SEO will ensure that your store receives traffic well into the future and without paying per customer. But it's important to understand that the SEO required for an [...]

Comments Off on How is eCommerce SEO Different from Regular SEO?

How Google’s Latest Update is Leading us to a Dystopian Future of Digital Marketing

By | 2017-08-11T14:13:19+00:00 August 11th, 2017|PPC, SEO|

  Google’s latest baby presents the ushering in of the nightmare-ish dystopian future that I’ve been dreading for a long time, at least that’s my perception... (Well, at least I’ve got that gag out of my system. Let’s move on, shall we?)   Google’s new Perspective API is, at it’s heart, a phenomenal piece of [...]

Comments Off on How Google’s Latest Update is Leading us to a Dystopian Future of Digital Marketing

The Ultimate, 38 Point Ecommerce SEO Checklist

By | 2018-02-07T09:33:51+00:00 March 7th, 2017|SEO|

If you have an ecommerce business, this post is for you. You probably already know of course that ecommerce businesses face their own unique set of challenges when it comes to marketing. There are so many ways that you can optimise your online shop to increase sales, and there also loads of other options for [...]

The Ultimate SEO Checklist:57 Tips To Make Your Internet Marketing More Effective

By | 2017-08-07T10:20:54+00:00 September 29th, 2016|SEO|

Warning: Today's post is a long one: I have decided to cover (almost) all of the SEO that I could think of. I'm sure I will have forgotten a few and my intention is to keep this post up to date as time goes by. So anyway, today's post is a very quick look at [...]

Comments Off on The Ultimate SEO Checklist:57 Tips To Make Your Internet Marketing More Effective

The Ultimate Guide To SEO For E-Commerce Businesses – Part 3 of 3

By | 2017-08-07T10:55:46+00:00 May 29th, 2016|SEO|

Today we have part 3 of our e-commerce SEO series. If you haven't seen part 1 and 2 yet then please check them out (part 1 is here, and part 2 is here. If you have already seen them, let's get on with the last part shall we? Content Marketing Content marketing is an idea [...]

Comments Off on The Ultimate Guide To SEO For E-Commerce Businesses – Part 3 of 3

The Ultimate Guide To SEO For E-Commerce Businesses – Part 2 of 3

By | 2017-08-07T10:34:58+00:00 May 26th, 2016|SEO|

Welcome to the second part of our guide to SEO for e-commerce. In case you missed it, part 1 is here. Anyway, we'll get stuck right in with some technical SEO bits shall we? Technical Stuff There are lots of more technical elements to SEO, particularly for e-commerce sites, so we may not manage to [...]

Comments Off on The Ultimate Guide To SEO For E-Commerce Businesses – Part 2 of 3

The Ultimate Guide To SEO For E-Commerce Businesses – Part 1 of 3

By | 2017-03-23T09:30:12+00:00 April 27th, 2016|SEO|

This post is going to be straight to the point, because we have a lot to cover. If you looking for an easy way to get more sales, this may not be for you. But if you want to build a long-term, profitable online retail business, there are few better ways than SEO. I would [...]

Comments Off on The Ultimate Guide To SEO For E-Commerce Businesses – Part 1 of 3